Mr Simon has spent 12 years continuous service as a line manager in a retail organisation. In the
past three years he has twice been considered for promotion via a formal interview process and was
unsuccessful. On each occasion the successful candidate had better formal qualifications than Mr
Simon, although he had more experience.
He has very recently been rejected for promotion for a third time and is thought to be becoming
disillusioned as a result of this. On passing him in the corridor you (Mr Simon’s team leader)
overhear him saying to a colleague, ‘I can see there is absolutely no possibility of advancement in
this organisation for me, it’s time I moved on’. Mr Simon is a very hard working and diligent worker
and is highly regarded by your team members and replacing his skills and abilities will be extremely
You are currently studying perception, attitudes and motivation theories as part of a
management qualification. Explain why the topics you are studying may be useful in
analysing this particular situation and what positive measures could be implemented to
attempt to re-motivate this employee.
the above is the task given to me
It can be good practice in your preparations for each part to undertake a number of activities.
Establishing key issues/areas raised by the question
Defining fundamental terms
Describing contextual information e.g. background to topic and its significance and/or
interesting statistical data
Identifying, explaining in detail and cross-comparing relevant concepts, models and theoretical
Applying concepts to contemporary issues within business settings
Applying models/theories to workplace/organisation/industry examples and/or evaluating the
practical application of models/theories
Drawing parallels between theory and practice
Evaluating relative merits and drawbacks of opposing academic viewpoints with a view to
building independent opinions
Formulating balanced, persuasive independent arguments based on academic evidence and
Stating a clear, overall answer to the question
Particular consideration may be given to:
Assessing the relationship between attitude, job satisfaction and commitment
Identifying the key issues influencing motivation
Explaining and comparing theoretical approaches to motivation (content and process) and
relating these to the context of employee dissatisfaction/disillusionment
Analysing the practical applicability and usefulness of motivation theories for
Evaluating team-working and its impact on addressing individual and to organisational needs
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