Company: Tenuta Cocci Grifoni
Industry and Competition Analysis
To provide a foundation for your analysis, start with a survey of the industry. Who are your Client’s main competitors? What are your Client’s strengths and weaknesses compared to the competition, and what are the threats and opportunities for your Client? When assessing your Client’s competitive position, you may find this short guide (https://www.mplans.com/articles/how-to-perform-a-swot-analysis/) and this 5 – min video (https://www.youtube.com/watch?v=GNXYI10Po6A&feature=youtu.be) on SWOT analysis helpful.
Need to answer this:
1. Short description of the company: history and products
2. Competitive position analysis
3. SWOT Analysis
*** there is an example file that you can follow***
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